PropTech has stood out and contributed to the improvement of the real estate industry in different regions, including Latin America, but will they continue to grow in 2023? For specialists, next year will be challenging because the forecasts are that the Venture Capital investment environment will continue to be very difficult.

Therefore, some companies will be seen to reduce their size and even conclude their operations, while business models that generate great value in a recessionary environment will have great opportunities for growth, says Eduardo Orozco, CEO of the Alohome platform. .

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2023 will also be a year of great change for the housing sector in Mexico, in which there will be greater pressure from cost inflation and interest rates that will push prices up and make it more difficult to qualify for a loan. mortgage.

“On the other hand, we see that NOM-247 is generating a great change in real estate by generating more transparency and digitization. "We have the first platform that helps to comply with NOM-247 and we are having great growth helped by this."

For Orozco, the greatest contribution of data to the real estate industry in Mexico is that it has a great positive impact: first, having more data shared throughout the industry allows players to make better decisions.

While the transparency of prices, costs and capital gains benefit buyers, the also founder of the platform mentioned in an interview with Real Estate Market & Lifestyle. "Additionally, data in the mortgage sector is key to understanding the health of the market and the costs of acquiring a property."

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And the usefulness of the data for the investor is that it provides them with better information to make business decisions. An example of this is a market intelligence panel, in which a developer can understand how their prices are in line with the market, and thus make better decisions to offer a better product at the best price and generate better returns for the investor.

In Solili you can consult the main indicators of the industrial market of Mexico City, Monterrey, Guadalajara and Tijuana 

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