The global technology company Honor inaugurated its first distribution center in Mexico, which will host devices and future brand launches.

With this property, located in Cuautitlán Izcalli, State of Mexico, the company seeks to improve its delivery logistics to increase efficiency, as well as offer better services to the end consumer and its business partners.

According to Misael Vázquez, vice president of sales for Honor México, this opening reaffirms the commitment to the Mexican market and demonstrates its growth in terms of business needs driven by product demand.

“In Mexico we achieved in a matter of months what we did not do in seven years. For this reason, we want to boost omnichannel sales, both in physical and e-commerce channels, and offer the best experiences ”, he commented.

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He added that the distribution center arrived at a key moment for Honor, since they are in a stage of maturity within the country.

This after the launch of devices such as the Honor MagicBook series, Honor Band 6 and the recently announced Honor Earbuds 2 Lite.

This is the first of several projects that the brand will develop at the end of 2021 and throughout the following year.

Vázquez explained that the objective of the brand is "to lay deep roots to, in the near future, be a competitor to a leader in the segments of smartphones, tablets, wearables, PCs and more, in Mexico."

One of its main strategies is the construction of a complete ecosystem called 1 + 8 + N, for which its distribution center is key.

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At the beginning of 2021, Honor began a new stage of consolidation as a global independent technology brand, after separating from Huawei.

Since then it has made alliances with companies like Samsung. In addition, it was ranked as the third largest smartphone maker, according to Counterpoint. This after registering an 18% growth in its sales and surpassing Xiaomi.

Under its slogan "Go Beyond", Honor intends that consumers have access to advanced technologies at their fingertips, regardless of the product category.

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