In the panel on the Transformation of the real estate market in Guadalajara, adaptation and resilience of the sector in the new normality, carried out at the REB SUMMIT event, the following participated: Leac Group, Real Estate Guide, Kiva Real Estate Investment; and IOS Offices; moderated by Ignacio Ramírez de Inverti.
Technology and innovation were the central factors that experts identified as focal points for the recovery of the industry, after the pandemic.
One of the worst hit sectors was the office sector, with unusual levels of unemployment, which in turn brought an opportunity in the reconfiguration and subsequent sale of the offices.
Gonzalo Leaño, from Grupo LEAC, indicated that the drop in market prices and the high unemployment rates caused an exponential sales phenomenon in the office sector, which the company took advantage of to reconfigure a development of mixed uses and modular offices from 120 up to 300 square meters.
Check here: More than 3.3 million m² of industrial buildings are built in the country
For his part, Adrián García Iza shared that IOS Offices went from registering close to 100% occupancy, to only 30 percent, on the other hand they saw the rate of sales tripling, which in the pre-Covid-19 stage was from 300 units to a thousand square meters per month.
Another trend has been mobility, since national and international companies stopped hiring a single complete corporation in a city and prefer unit offices spread throughout the republic, a service that IOS Offices successfully provides.
Among other technological innovations they have implemented, are meeting rooms in the cloud, where each client is assigned a permanent link with an open screen to call meetings remotely.
The new normal brought other opportunities with it. "The new world focuses on solving, on finding what problem is out there that is not solved and doing it," said Pablo Errejón, from Guía Inmobiliaria.
In addition to smarter homes, another of the needs that arose after the confinement were delivery services such as Rappi and Uber.
Of interest: With accumulated industrial demand of 319 thousand m², Guadalajara will report 2021 with record figures
The growth of delivery in turn, generated a new business opportunity with the Dark kitchen, kitchen spaces enabled for the production of food and its delivery at home, in which up to 25 restaurants operate without service to the physical diner, but to the virtual .
Gonzalo Leaño explained that some benefits of this business are the low costs for the restaurant, since they cut staff, coupled with the reduction of delivery times and the expansion of customer coverage.
On the other hand, Jaime Flores, from Kiva Inversión Inmobiliaria, stated that one of the most challenging challenges was reaching investors, which is why they took a step forward in the automatic resource capture systems that opened an opportunity to attract a greater number of colleges that even with a lower investment ticket allowed them to capture more income.
Consult offices available in Guadalajara in the Nueva Zona Financiera and Providencia submarkets
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